Name: Gross Profit Margin

Definition: Gross profit margin shows how much profit the company keeps from each dollar of sales after covering the direct cost of making its products or delivering services. High margins suggest strong pricing power or efficient production. Shrinking margins might mean rising costs or tougher competition eating into profits.

Interpretation:
• In '2021', GDOT's gross profit margin was 54.4%, showing profitability after production and operational costs. Industry average for Finance: Consumer Services in '2021' stood at 55.2%.
• In '2022', GDOT's gross profit margin was 49.9%, showing profitability after production and operational costs. The decline from '2021' may indicate some operational or financial challenges. Industry average for Finance: Consumer Services in '2022' stood at 39.5%. Industry average declined by 15.7% from previous year.
• In '2023', GDOT's gross profit margin was 41.3%, showing profitability after production and operational costs. The decline from '2022' may indicate some operational or financial challenges. Industry average for Finance: Consumer Services in '2023' stood at 37.2%. Industry average declined by 2.3% from previous year.
• In '2024', GDOT's gross profit margin was 33.7%, showing profitability after production and operational costs. The decline from '2023' may indicate some operational or financial challenges. Industry average for Finance: Consumer Services in '2024' stood at 32.1%. Industry average declined by 5.1% from previous year.
Overall, GDOT's gross profit margin has been volatile but showed a downward trend over the past 4 years.

Formula: Gross Profit Margin = (Revenue - COGS) / Revenue

Good Range: Often 20%-60% depending on industry.