Name: Gross Profit Margin

Definition: Gross profit margin shows how much profit the company keeps from each dollar of sales after covering the direct cost of making its products or delivering services. High margins suggest strong pricing power or efficient production. Shrinking margins might mean rising costs or tougher competition eating into profits.

Interpretation:
• In '2020', IMMR's gross profit margin was 99.5%, showing profitability after production and operational costs. Industry average for Computer peripheral equipment in '2020' stood at 74.6%.
• In '2021', IMMR's gross profit margin was 99.8%, showing profitability after production and operational costs. The increase since '2020' reflects strengthening financial performance. Industry average for Computer peripheral equipment in '2021' stood at 51.3%. Industry average declined by 23.3% from previous year.
• In '2022', IMMR's gross profit margin was 100.0%, showing profitability after production and operational costs. The increase since '2021' reflects strengthening financial performance. Industry average for Computer peripheral equipment in '2022' stood at 46.9%. Industry average declined by 4.4% from previous year.
Overall, IMMR's gross profit margin has remained generally stable over the past 3 years.

Formula: Gross Profit Margin = (Revenue - COGS) / Revenue

Good Range: Often 20%-60% depending on industry.